FLUENT principals have more than 40 years of research and writing experience, and partnerships with a stable of highly talented communications associates—first-rate editors, graphic designers, and web programmers—to serve your needs.

Below we have provided downloadable samples of our work in various writing categories:

Book Excerpts

The Genius of Flexibility
An excerpt from a book Lyndi co-wrote with Bob Cooley.

Articles & Press Releases

“Baby Boomers at Midlife,” by David Masci

Press Release
“Alternative Health Company Announces Release of Potent Proteins . . .”,  by Lyndi Schrecengost

“What do Scientists Think about Religion?” by David Masci, published in The Los Angeles Times.

Case Studies & Profiles

Federal Reserve— One of 9 agency profiles David & Lyndi collaborated on for the 2010 Federal Regulatory Directory.

Case Study—“Hands-On Consulting Makes an Impact . . .” by Lyndi Schrecengost
A case study written for the launch of a corporate web site to showcase program success.

May Sarton Biography
A bylined biographical profile of writer May Sarton for a library periodical, by Lyndi Schrecengost

Headlines & Taglines

Heads or Tags—This sampling of taglines and headlines written for a diversity of clients showcases Lyndi’s strong concepting abilities.

Marketing & Sales

Media Kit
Lyndi wrote this media kit for an up-scale glamour magazine.

Sales Slick
Lyndi created this sales sheet for a health products distributor.

Capabilities Brochure
This award-winning promotional brochure for a nonprofit volunteer organization won Lyndi an IABC award for Marketing & Sales writing.

Direct Mail Postcard
One in a series of six, Lyndi created this concept-driven recruitment mailer for an international security association.

Web Content Development*

Corporate—Gannon International

Academic—Social Value Creation program for Robert H. Smith School of Business

Nonprofit—Greenseal, Environmental Certification

*Content developed by Lyndi Schrecengost

Click on the name of the FLUENT principal listed below for a short bio.

Lyndi Schrecengost
David Masci